2014 高考英语二轮阅读理解基础训练题(3)及答案<br /> 阅读理解-------<br />The US government has started a website, Admongo, to help children think <br />critically(批判性地) about the advertising aimed at them. It claims to provide <br />visitors with an “aducation” through games and other entertainment.<br />A cartoon man dressed in old time pilot clothing greets visitors to Admongo. <br />"Call me Haiz", he says upon arrival in a rocket ship that opens up with a crazy <br />world inside it. Spacey dance music plays in the background as Haiz tells visitors <br />that they need to learn about advertising.<br />Its inventors say eight to twelve years old is the age kids develop their critical <br />thinking abilities. Kids that age are also a big market for advertisers.<br />The idea behind Admongo is to teach children three things: To identify the <br />advertiser. To know what the advertiser is really saying. And to know what the <br />advertisement is trying to get the child to do.<br />Children learn these things through a video game. They create their own game <br />character. They can choose different skin colors, hair styles, eye and mouth shapes. <br />Then they begin a trip through ad-land, where there are ads on buses and billboards. <br />The players have to find all the marketing in the neighborhood before they can move <br />on to the next level.<br />The Admongo game takes players inside a home, to the advertising studio and <br />everywhere else ads can be found. It is a complete exploration of the world of <br />marketing. <br />One such area is food marketing. The Federal Trade Commission(FTC) says it is <br />a big business. The FTC estimates that food, drink and fast-food restaurants spent <br />more than one and a half billion dollars on advertising to young people in 2009.<br />The FTC says children are important for three reasons. They buy products. They <br />influence parents and caregivers to buy. And they are the future adult buyers of <br />the products.<br />A recent study says most advertising aimed at children is for foods of the lowest <br /> <br />nutritional value. First Lady Michelle Obama has said she would like to see <br />advertisers marketing healthy foods for children.<br />【文章大意】可知本文讲述的是美国政府建立的一个网站,为了教育孩子们理解广告的真正<br />内涵。 <br />36. What is the best title of the text?<br />A. The guide of Admongo B. An aducation website for children<br />C. A popular online video game D. A website aimed at children<br />【答案】B<br />【 解析】标题归纳题。通过文章第一段 The US government has started a website, <br />Admongo, to help children think critically about the advertising aimed at them. It <br />claims to provide visitors with an “education” through games and other <br />entertainment.可知本文讲述的是美国政府建立的一个网站,为了教育孩子们理解广告的真<br />正内涵。故选 B。<br />37. Why did the government start the website?<br />A. To attract the biggest market of buyers. B. To sell the products <br />of its company.<br />C. To help ch...